The maker of Gold Flake cigarettes and Sunfeast biscuits reported a 7.7 per cent rise in revenue to Rs 20,350 crore from Rs 18,880 crore in the same period last year. The revenue net of excise saw a 7 ...
Although severe inflationary headwinds were witnessed across several key inputs during the third quarter; Atta, spices, ...
Take the case of the biscuits industry, whose turnover was Rs 8,000 crore and is now at Rs 40,000 crore. Here, ITC’s Sunfeast (the management wanted a brand name starting with “sun”) decided ...
By Praveen Paramasivam and Ananta Agarwal (Reuters) -Indian consumer goods major ITC and biscuit maker Britannia Industries beat estimates for quarterly profit on Thursday, benefiting from price ...
Meerut: A consumer court in Bulandshahr has fined ITC Limited Rs 5.1 lakh for including an empty packet in a family pack of its Sunfeast Choco Creme Biscuit. The company has been directed to pay ...
Envisioned by sports IP creator Procam International, championed by ITC Sunfeast, a biscuit brand, powered by the nation's most trusted online giving platform GiveIndia, and strengthened by the ...
"Sunfeast Wowzers isn’t just a snack; it’s a full-blown sensory experience," said ITC Ltd COO biscuits & cakes cluster, Ali Harris Shere. "We are redefining the cracker category by blending ...
helping drive overall market share gain in biscuits for ITC. Sunfeast Bounce continued to gain market share in the creams segment and remains the largest selling brand. Personal products ...
This case study describes Sunfeast Dark Fantasy’s three-year journey to counter perception that it was an ‘occasional treat’, thereby igniting growth for both the category and the brand in India. Dark ...
ITC's Sunfeast Dark Fantasy, a brand with a decade-long legacy, aimed to elevate its market position and increase Top-of-Mind Awareness (TOMA) in the competitive cookie category. To achieve this, the ...
Feb 6 (Reuters) - Indian consumer goods major ITC (ITC.NS), opens new tab and biscuit maker Britannia ... helped by the Aashirvaad and Sunfeast parent's expansion in rural and semi-urban areas ...