Across audience measurement providers, Super Bowl LIX delivered strong viewing, whether it was on television, out-of-home or ...

The ad was graded as an “A” by the Kellogg students and place 9 th on AdMeter. It also made iSpot Tv’s list of the most ...

Hims & Hers' “Sick of the System” spot not only generated the highest engagement of all pharma-related ads that aired during ...

U.K.-based ad agency DAIVID said Pfizer had a strong, positive message with its ad and scored high with intense positive emotions. The commercial was also a top performer with spikes in positive ...

Eli Lilly and Boehringer Ingelheim’s diabetes drug Jardiance fell from No. 4 to No. 7 year over year ... s 10 biggest pharma ad spenders, as compiled by iSpot.TV.

Billy Crystal, Meg Ryan, Martha Stewart and Matthew McConaughey are among the stars appearing in new commercials.

The number of American households who tuned in to watch some or all of Fox’s presentation of Super Bowl LIX was around 3 ...

A Booking.com Super Bowl promotion seems to take some inspiration from the celebrity-heavy Airbnb Icons campaign.

Ad rates for the game, always the most-watched TV event in the U.S., are up from last year’s record $7 million ... according to iSpot.tv Inc., an ad measurement company. Sean Muller, chief ...

Discover the power of Super Bowl LIX ads and how they capture unprecedented audiences, with over 180 million people expected to tune in.

according to ad measurement firm iSpot.tv. In addition to being available on Fox, the Super Bowl will stream on Tubi. The FAST service will have its own pre-show coverage, which will focus on ...