Watch as Elmo sits in an umpire's chair and debates the two letters found on Federer's On-branded sneakers: Is it 'Q' and 'C' or 'O' and 'N'?

Roger Federer and Elmo from Sesame Street seem to disagree on the letters of the alphabet in a Super Bowl ad for ON running shoes.

A timeless logo should evolve slowly, ensuring strong brand recognition over time. Helly Hansen was a Norwegian captain who, in 1877, started producing oilskin jackets, clothing and tarpaulins made ...

Explore the fascinating stories behind 11 iconic vintage car logos. Learn how design, history, and identity shaped these timeless automotive symbols.

New Orleans has actually broken a record for most authenticity,” said Dave Williams, who developed the technology alongside a ...

The TikTok app logo is shown on an iPhone on Friday ... TikTok’s China-based parent company. The companies could face fines of up to $5,000 for each user who continues to access TikTok, meaning ...

Giant creatures invade Memphis Botanic Garden with big feet and eco-message The 9 best Memphis concerts in February: Katt ...

Super Bowl LIX is coming! Here’s what beginners and non-sports fans need to know, including when and how to watch, ...

The William R. Bennett Bridge is closed in both directions in Kelowna Monday morning due to a police situation involving the Lower Mainland Explosive Disposal Unit.

The Connecticut company’s long-lived logo is now getting a new look tailored for the future and the dramatic shift to digital ...

PROVIDENCE, R.I. — A letter submitted to the U.S. Senate that states it was ... Kennedy transferred the trademark for the ...