New Zealand’s new tourism campaign - with its slogan “Everyone must go!” - has prompted ridicule from opposition politicians ...

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New Zealand's latest tourist campaign with the tagline 'Everyone must go!' has been ridiculed, with some saying it is 'tone-deaf' and comparing it to a clearance sale advert ...

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However, the tagline “Everyone Must Go”, paired with photographs of people sightseeing, quickly became the target of mockery in New Zealand, with opposition politicians and social media users ...