When designing a new logo, the aim is usually to create an identity that's unique to the brand and that can't be imitated.

When designing a new logo, the aim is usually to create an identity that's unique to the brand and that can't be imitated.

Sephora is getting a facelift! All U.S. locations, including six in Minnesota, are adding new features—here’s what shoppers ...

Pinterest is an aesthetic search engine, not a social media platform with the heavy comparison culture. The platform offers endless inspiration for various interests, not just artsy content.

Analysing the top 10 tech company logos, we can understand the art and science behind creating visual identities that stand out from the crowd. Most people scroll past logos like they're invisible.

OpenAI’s big rebranding effort brings a new logo and a new typeface, OpenAI sans. OpenAI’s big rebranding effort brings a new logo and a new typeface, OpenAI sans. Emma Roth is a news writer ...

10 luxury brand logos have mastered it. They've become more than marks on products—they're cultural touchstones, over decades and continents. Logos are stories we tell ourselves. The best ones?

“So it’s strategically sound to make the logo a cute little whale.” The super-early-rate deadline for Fast Company’s Innovation by Design Awards is Friday, February 28, at 11:59 p.m. P ...

Of course, some criticize these modern logos as being copy-and-paste, minimalist and unoriginal. Those yearn to return to the unique logos of the 1990s and early 2000s, where the NFL used elements ...

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