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No one knows how many people are actually watching TV anymore
Once upon a time, the Nielsen Ratings were the alpha and omega of TV viewership ratings. For decades, the marketing firm had ...
For many viewers, YouTube is TV now. What that means for Hollywood
Streaming hours on YouTube, including the YouTube TV live television service, increased 27% in 2024, making it “by far the ...
Den Of Geek8d
The White Lotus Season 3 Ratings Reveal Appointment TV Is Alive and Well
Though the binge-watching model of television popularized in the streaming era has changed how a lot of people watch TV, there’s still nothing like sitting down to watch a show live, knowing ...
Yahoo12d
Youtube's CEO says it's the 'new television' with 1 billion TV viewers daily, and apparently people watch Shorts on their TV now
"YouTube will remain the epicenter of culture", he says. Heavens help us all. "For more and more people, watching TV means watching YouTube. Viewers are watching, on average, over 1B hours of ...