Last fall when Patek Philippe unveiled its square Cubitus watch, based on the beloved Nautilus, there was a lot of chatter in ...

Experts say brand finances also are under pressure from myriad sectors, including the increased cost of precious metals.

Unsurprisingly, NFL’s GOAT (and the sports world’s biggest watch guy) Tom Brady kept everyone guessing with an exquisite ...

While most people were eyeing the football yesterday at the Super Bowl LIX, watch lovers were busy scanning the celebrity ...

From Serena Williams’ on-theme AP to Jalen Hurts’s ultra-complicated Patek, the big game was brimming with outrageous ...

Rolex has decided to close Carl F. Bucherer, following the 2023 acquisition of Bucherer AG by Rolex. The news broke via the ...

This year, one of the best watches unveiled at the show was a new Zenith Chronomaster Sport model. That was one of a pair of ...

Chris Latronic went live with baseball coach Rich Hill to discuss the new look of the field of dreams. Kournikova, who stays ...

Traditional favourite Zenith took to LVMH Watch Week 2025 with a singular purpose in mind and it was undoubtedly to shock and awe. The maison’s latest Chronomaster Sport Rainbow, with its 18k white ...

2.Virat Kohli Beyond his cricketing excellence, Virat Kohli's love for luxury watches is unmistakable. Among his collection, the Rolex Daytona Rainbow Everose Gold stands out as his most expensive ...

Between January 23 and January 26, the Rolex 24 will kick off the start of the 2025 racing season down at Daytona International Speedway’s infield road course. The endurance event has a long and ...