Sunday, February 9 is the date set for one of the most anticipated events of the year, Super Bowl LIX, which will be played on the turf of the Caesars Superdome in New Orleans. In ...

Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super Bowl commercial a big winner in the eyes of the viewing public.

From State Farm to Bud Light, brands spend millions on Super Bowl ads each year. Here are the ones we're still thinking about ...

Let's be honest, they're the best part of the big game.

This McDonald's ad featuring two NBA legends became an instant classic when it first aired during Super Bowl XXVII in 1993.

Not all Super Bowl ads score big. From awkward to outright cringe, we rank the worst Super Bowl commercials to grace the ...

Super Bowl commercials have become just as much of a talking point as the game itself, with companies spending millions on a ...

In some years, the Super Bowl commercials are as memorable as the game itself. Here are the 10 best Super Bowl commercials of all time.

Since the start of the current millennium, companies have been continuously upping their advertising game during the Super ...