The campaign taps into a cultural truth: once older generations adopt a trend, younger audiences tend to abandon it.

The Super Bowl commercial used to be a driving force of water-cooler conversation and cultural significance. Now, companies are posting ad campaign teaser ...

Looking to grow your dental practice? Check out the top 9 dental marketing companies that specialize in online strategies. [...] ...

It is that time of year again and everyone will be sitting around on the second Sunday this February, asking that perennial ...

Meta's new AI features for advertisers include automated campaign optimization and personalized recommendations.

One of the hottest topics you can discuss now is Gen Z in the workplace. Are they too lazy or too ambitious? Why are they so sensitive? And what is quiet quitting, anyway? Enter the brand new Tubi ...

The Mondelez marketer is the first in the snack category to take advantage of Sponsored Snaps, which include a link to make a purchase.

Earlier this week, it was revealed that President Donald Trump has given multibillionaire Elon Musk, head of the ...

David Beckham x BOSS ONE Bodywear blends cinematic spectacle, inclusivity, and cultural influence, proving that true brand ...

From hyperpersonalized customer experiences to predictive analytics and real-time ad optimization, AI is transforming how ...

Demand Gen delivers 58% higher ROAS than Video Action Campaigns, according to Nielsen. One case study: Global clothing and and homeware retailer, Marks & Spencer exceeded forecasted ROAS by 186% with ...

It now costs $7 million to air a 30-second commercial during the Super Bowl. That doesn't include the fees of celebrity endorsers, production teams or any other costs of creating an ad worthy of ...