Apple's 1997 "Think Different" ad campaign was one of the major turning points in the company's history, a message to the world that Steve Jobs and his innovative vision had returned to Apple ...

Have you calculated the cost of opportunities missed or seized? Consider the high-stakes the Apple founder faced when he was ...

She was also Steve Jobs' publicist. The first and I think foremost way is that it was ... he operated and it actually applies to a number of different ways that Steve behaved.

When Jobs accused Gates of stealing the idea, he famously answered: "Well, Steve, I think there's more than one way of looking at it. I think it's more like we both had this rich neighbor named ...

Not, as you might think, while beavering away busily at his desk or in some long design meeting. No, Jobs got the ... it in slightly different terms. Best-selling author Steve Kotler, for example ...