A major change to a brand’s packaging has customers asking if the juice is worth the squeeze. Tropicana has dropped its signature orange juice carafe design: the clear, plastic, rounded ...

Tropicana orange juice fans aren’t happy about the brand’s latest redesign, which replaced the plastic bottle’s carafe-like look with a smaller, traditional-looking container, shrinking the ...

NEW YORK — Tropicana customers are in revolt over an orange juice bottle redesign. Again. Tropicana recently ditched its distinct orange juice in clear, plastic circular-shaped bottles with a ...

On January 3, the company delivered a notice to Tropicana Manufacturing Company, Inc. under the Orange Purchase Agreement, signaling its intent to remove certain acreage from the contract. The ...

Infamous in pack design circles for a similar occurrence in 2008, Tropicana once again redesigned packaging in such a way ...

Jimenez already had the requisite skills — he moonlights as a rapper under the name OJ Tropicana — but it took a little extra to prepare for the big stage. “It got surreal when the producers took me ...