For decades, the Super Bowl ad game was a battleground for marketing giants. Anheuser-Busch, General Motors and other big ...

Automotive and other sectors will likely cut spending if all threatened tariffs take effect, while the China tariffs now in place stand to undermine big-spending brands like Temu.

WSJ’s campaign goal was to reinforce the value of a subscription by shifting reader perception about the publication from a ...

X has added several major brands to a massive lawsuit alleging an advertising industry group illegally conspired to boycott the social media platform after it was bought by billionaire Elon Musk, ...

More than a half-dozen elite female athletes are starring in the new commercial, as the apparel maker capitalizes on the ...

ChatGPT maker OpenAI is expected to air its first TV commercial during Sunday's Super Bowl, the Wall Street Journal reported ...