The Southern Wesleyan University wordmark melds the words “Southern Wesleyan” and “University” with a specific font treatment, creating a recognizable wordmark. The university wordmark is a visual representation of Southern Wesleyan University and is an essential component of our brand.

This guide provides tools and information about the Southern Wesleyan University brand. Here you'll find brand standards, resources, and guidelines to tie your story into the SWU story. These standards help to preserve a unified visual identity and to strengthen the brand of the university.

The university seal is an academic emblem that reflects Southern Wesleyan University’s history, its vision as an academic community, and the values driving the institution.

May 21, 2014 · Southern_Wesleyan_University_logo.png ‎ (598 × 239 pixels, file size: 17 KB, MIME type: image/png)

The Southern Wesleyan (SWU) athletics teams are called the Warriors. A new logo was introduced in 2013, but the Warrior nickname was retained. The university is a member of the NCAA Division II ranks, primarily competing in the Conference Carolinas since the 2014–15 academic year (with NCAA D-II full member status since 2016–17).

Higher education institutions accredited by the Southern Association of Colleges and Schools; Universities and colleges affiliated with the Wesleyan Church

The logos, word marks, and typeface within this document form the visual brand for Warrior Athletics of Southern Wesleyan University. The Warrior brand was developed as a cornerstone for Warrior Athletics, consistently representing “Team SWU” through the four pillars of Warrior athletics: Spiritual Development Academic Success Community Service

Find the Southern Wesleyan U style guide with brand assets such as logos, colors, fonts, and more.

Nov 14, 2016 · Disclaimer By Southern Wesleyan University - Southern Wesleyan University, Public Domain, Link; Citation Information. The following information is provided for citations. Title Southern Wesleyan University logo; Website Name South Carolina Encyclopedia; Publisher University of South Carolina, Institute for Southern Studies

Southern is a serif typeface, designed in-house by Josh Mayfield, for the exclusive use of SWU staff, faculty, and students. [Ed: Southern is currently available as a beta only, with limited availability as of 2022.] Southern is comprised of three widths and seven weights. It is the primary serif typeface for SWU. Primary uses: Secondary uses: