The company's mascot, the one-eyed, handlebar-mustachioed Mr. Boh, has been a recognizable icon since his introduction in 1936 by company president Arthur Deute. [9] In an era when National Boh's main competition was another local brew Gunther Beer , whose slogan was "Gunther's got it".

Nov 10, 2017 · National Boh's icon was the mustachioed, one-eyed caricature called "Mr. Boh" and National Premium's icon became "Mr. Pilsner." Mr. Pilsner did not stick, but Mr. Boh became the famous caricature, immediately identifiable with National Bohemian beer.

And yes, it’s true that National Bohemian has become, through years of long-lasting leisure seeking and unwavering dedication to good food, good friends, good families & great times, an icon of our Chesapeake traditions, and Charm City’s laid back and carefree lifestyle.

This iconic image has become a Baltimore cultural icon and though it is no longer brewed locally, Mr. Boh’s head is displayed on the top of the old brewery in Brewers Hill and is a fixture in the Baltimore city skyline.

Dec 6, 2023 · With a wink and a smile, Mr. Boh made his debut in1936 as the mascot/logo for the beer brand National Bohemian. Created shortly after prohibition by the National Brewing Company’s marketing team, Mr. Boh was designed as a cartoon illustration that captures the essence of a dapper everyman, a style often seen in 1930-1950’s illustrations.

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Boxicons is a free collection of carefully crafted open source icons. Each icon is designed on a 24px grid with the material guidelines.

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National Bohemian sought a design that retained the classic icon of Mr. Boh, while adding bold and bright elements to represent the fun-loving, easy-going, jester-like, nature the brand encompasses.