Aug 6, 2019 · How does content marketing work? Content marketers attract an audience with compelling stories and by sharing valuable information. They also use content channels to build community. So, content marketing for business isn’t just a technique or strategy but a unique form of communication.

Jun 10, 2015 · Get a rather in-depth rundown of modern content marketing -- from staffing, to creation, to measurement.

Dec 29, 2014 · In this post, we'll dive into what content strategy is, why your business needs a content marketing plan, and what steps you need to take to create your strategy. Plus, we'll explore some examples of effective content marketing strategies for inspiration.

Oct 20, 2015 · Content marketing examples include media like newsletters, podcasts, social media posts, and videos. All of these forms of content are meant to provide useful and relevant information that delights users and attracts them to your brand.

Sep 18, 2019 · It’s ultimately about what type of content marketing promotes your business effectively. And there are a handful of different content marketing types to choose from when you want to make a splash in your campaigns.

Dec 22, 2016 · In this post, I’ll talk about how you can perform a content audit for your own business and go over high-quality tools to help you streamline the process. I’ve also sourced helpful tips from SEO and content professionals, which I’ve included throughout the article.

Mar 8, 2019 · Social media marketing is the process of creating content for social media platforms to promote your products and/or services, build community with your target audience, and drive traffic to your business.

Sep 1, 2011 · Content Marketing Blog Post Ideas. While almost everything on your blog is considered content marketing, these specific types of blog posts help market your company by giving readers a glimpse into your product, processes, and team.

Jan 27, 2019 · I've compiled a list of creative company profile templates and examples to inspire you to create a profile that will attract and engage your audience.

Nov 13, 2017 · As a seasoned content marketer, I can assure you that content marketing has vast benefits for any business. It is one of the most effective methods of growing audience engagement, developing brand presence, and driving sales.