Pietro Ferrero (Italian pronunciation: [ˈpjɛːtro ferˈrɛːro]; 2 September 1898 – 2 March 1949) was the founder of Ferrero SpA, an Italian confectionery and chocolatier company. [1] His company invented Nutella, a hazelnut-cream spread, which is now sold in over 160 countries.

Pietro Ferrero Jr. (Italian pronunciation: [ˈpjɛːtro ferˈrɛːro]; 11 September 1963 – 18 April 2011) [1] [2] was the joint CEO (with his brother Giovanni) of Italian confectionery company Ferrero SpA, from 1997 until his death in April 2011.

The history of the Ferrero Group is the story of a tenacious Piedmontese family and of success through three generations. From 1946, brothers Pietro and Giovanni Ferrero worked together in the family’s small pastry shop to create products that would define Ferrero’s name.

Apr 19, 2011 · MILAN — Pietro Ferrero, who with his brother ran Ferrero, the family-owned producer of Nutella, Tic Tacs, Ferrero Rocher and other sweets sold worldwide, died on Monday while riding a bicycle...

Jun 26, 2018 · His brother, also named Pietro, with whom he ran Ferrero as co-chief executive for 14 years, died of a heart attack in 2011 at age 47. Then, three years ago his father, Michele, died as well.

5 days ago · Pietro Ferrero’s son, Michele, played a significant role in the global expansion of Nutella. Under Michele’s leadership, the spread became a household name, enjoyed by millions around the world. Today, Nutella is available in over 160 countries, making it a staple in many homes. The spread’s creamy texture and rich flavor have made it a ...

Sep 2, 2017 · Pietro Ferrero, founder of the multi-billion euro Ferrero chocolate and confectionery company, was born in Farigliano in Piedmont on September 2, 1898.

Ferrero is the world's largest consumer of hazelnuts, buying up 25% of global production in 2014. [5] The company is currently run by Giovanni Ferrero, grandson of Pietro and son of Michele Ferrero. [6] The company places great emphasis on secrecy, reportedly to …

The Ferrero’ Family was the first Italian manufacturer after World War II to open production sites and offices abroad in the confectionary sector, turning the Company into a truly international Group. These first and decisive steps forward were thanks to the products “invented” by Pietro Ferrero and his son Michele, who was then very young.

As Italy’s fortunes in the war continued to decline and poverty, food shortages, and supply disruptions increased, Pietro Ferrero set to work developing a new, inexpensive sweet to broaden his market.